Rentman Explainer Series Intro

Services
Commercial ad
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About the project
Art Direction
Production

Overview

A 3D motion intro for Rentman’s explainer series, setting the tone for a clear and engaging learning experience. To support the rollout of their updated onboarding content, Rentman approached us to create a bold and dynamic opening sequence — one that captures attention, reflects the platform and the target audience, and invites users into the world of smart planning. Stayfly Digital crafted a cinematic 3D animation that brings structure, energy, and clarity into motion. A powerful visual opener designed not just to explain — but to welcome users into the Rentman experience.

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Project concept

To shape the animation, we drew inspiration from the fast-paced, high-pressure environments Rentman’s users work in — such as warehouses, event setups, and logistical operations. We looked at what would immediately feel familiar and reassuring to the audience — subtle cues equipment, spatial flow, and rhythm that mirror the mindset of someone stepping into a media warehouse. The result is a clean, dynamic 3D sequence designed to ease the viewer into each video with focus and intention. Through design, fluid camera movement, and precise pacing, the intro acts as a visual prelude to the learning experience — rooted in the user’s world, and built to guide attention.

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